2016 Music Industry Snapshot: Economic Impact of Music in Buncombe County
The 2016 Music Industry Infographic for Buncombe County distills key findings from an in-depth economic impact study conducted by the Asheville Area Chamber of Commerce and the Economic Development Coalition. The data reveals the music sector’s powerful role in the local economy—both as a job creator and cultural driver.
Highlights from the Report:
- 3,391 jobs were created or supported by the music industry
- For every direct music-related job, an additional job was supported in the local economy
- $96.4 million in labor income was generated for Buncombe County households
- The sector accounted for $171 million in Gross Regional Product and $383.4 million in total output
Growth & Specialization:
- From 2010 to 2016, employment in Buncombe County’s music industry grew by 52%, significantly outperforming national trends
- The region’s music sector was found to be twice as specialized as the national average
- Music-related employment grew 4x faster than expected over the six-year period
Tax Contributions:
- The local music industry generated an estimated $33 million in tax revenues, including:
- $10 million in state and local taxes
- $22 million in federal taxes
- These revenues support essential services like public safety, infrastructure, and community development
This snapshot illustrates the immense value of music as both a cultural and economic asset to Buncombe County. It provides a foundation for future advocacy, investment, and strategic planning to ensure the continued growth and sustainability of the local music industry.
RELATED REPORTS
2025 Buncombe County Music Friendly Communities Study
Launching an in-depth Buncombe County Music Friendly Communities study—led by ArtsAVL, NC Music Office & Sound Diplomacy—with final report due October 2025.
2016 Asheville Music Study
This 2016 study assesses Asheville’s music industry, highlighting economic impact, workforce gaps, and strategies for growing the local music ecosystem.